27 December 2009

Why Do You Need Backlinks to the Website

Being on the first page of Google search results is the main target for a number of site owners. If your web site is listed in TOP10 results you will obtain tremendous amount of extremely targeted traffic which will result in sales, leads or whatever the purpose of the web site may be.

If you are targeting low value search phrases with less competition on the internet, usually it's rather easy to get on the first page simply by on site search engine optimization. Simply obtain a domain with your keyword in it, ensure your site's description, title, header and articles have the keyword. Generate good articles around associated keywords and voila! Sometimes even without a single backlink you can get on the first page of Google.


In all other situations my friends you will need to get as many inbound links to your website as possible in order to rank for keywords you target. Depending on the competition and the niche the number of backlinks may differ tremendously. You can use Yahoo Site Explorer to find out how numerous backlinks your competitors have, so you can have an idea how much time you will need to spend on link building.

Spying on your competitors isn't only going to provide information about number of links, but where these links are coming from. This is most worthwhile data you can get! Constantly make notes for all sites you'll be able to place the link on. Are those links are coming from related websites? Is your competitor utilizing article marketing or social bookmarking sites?

It could take some time to examine all that info, but it really worth it! You could realize that the keyword you're targeting may be too competitive and if you want to beat competition be ready to work hard for those much needed backlinks.

In any situation it always helps to find a way to get free backlink without spending a great deal of your time. Forget about contacting each website owner for a link trade! Not only Google de- value reciprocal links nowadays, most likely none to zero webmasters will answer your email.

The only occasion you need to try this approach may be if a website you are trying to place your link is very trustworthy in Google eyes, have sizable amount of visitors and what most important RELATED to your website. Then a backlink from this domain can benefit and you can try to email a website owner.

Bear in mind that the website owner or webmaster gets this type of emails everyday and you need to stand out from the crowd. Do your research first, what this web site is about, scan articles so you can prepare customized e-mail.

Better still do something good for the site owner first. Every webmaster wants to get free backlinks. Place a link on one of your sites first, preferably not on the same you're trying to promote. Write a unique article with a link to the website you are contacting and submit it to article directories. This way you will show webmaster that you did some work also and most likely he will agree to mention your web site and give you a link.

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